Oddly human.AI commercials.
Selected work
Memrise
Vectra AI
Big agency thinking.
Without big agency overhead.
Oddimist is built on a simple belief: every brand deserves an interesting point of view.
Odd perspectives, unexpected thinking—the kind that helps brands stand out instead of blend in.
AI is making that level of commercial creativity accessible to more brands than ever. Oddimist strips away the overhead of the traditional agency model while keeping the strategy, thinking and craft.
Founded by Cheston Kwan, a creative director with 15+ years of experience at agencies including TBWA\Chiat\Day and Deutsch, Oddimist brings big-agency creative thinking to brands of every size.
No giant overhead. No expensive shoot days. No weeks of post-production. Just smart, strange, breakthrough ideas brought to life through a modern AI production workflow.
Oddimist is an AI-led ad agency and commercial production studio built for the new era of advertising.
Cheston Kwan
Founder / Creative Director
Brands I’ve worked with
Our workflow
Brief
You send us the goal, the product, and the brand story. We return with focus questions that pressure-test the objective.
Concept
We develop three creative directions, script, and storyboard. You choose the one we take forward.
Generation
We work through our proprietary AI production workflow. You get rough cuts as we refine the process.
Delivery
Edited, graded, and sound-designed. Final delivery in 10–14 days, depending on scope.
Frequently asked questions
How much does it cost?
Every project is scoped around the idea and the deliverables. After the initial brief, you’ll receive a clear estimate before production begins. It costs a fraction of the old agency model.
What do you make?
We make fully produced commercials for TV and online, as well as UGC-style social content.
Can you keep our product and brand accurate?
Yes. We build from your product references and brand standards, then use review points throughout production to keep the work aligned.
Who owns the finished work?
Once the project is paid in full, your company owns the approved final deliverables. Any third-party usage terms are identified before production.
